social media

Castrol Edge #Ronaldolive

Ronaldo Live Challenge Shoot / Press / Special Event
Brief: Create an event to launch "Castrol Rankings", the first soccer players ranking,
for world media.
Keywords:
#Press conference #Castrol Rankings System #2010 World Cup #Cristiano Ronaldo #150 Journalists from 19 countries #Global coverage #Coproduction #M&C Saatchi
Lead Company M&C Saatchi

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