Press launch

Furla celebrates that #furlafeeling & opening of its Madrid store


Furla opened its new store in Madrid and decided to celebrate with 500 guests at the Italian Embassy. We created a unique and magical atmosphere by creating astonishing mirrored installations and mirrored structures. In addition we provided amazing catering by Samantha de España, music by celeb DJ Brianda Fitz James Stuart.

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Neymar JR present Castrol Footkhana

M&C Saatchi organised this press launch with a little help from the U LA LA team.

2014 FIFA World Cup star Neymar Jr. & his freestyle team take on Gymkhana king Ken Block in his rally car powered by Castrol's strongest oil, Castrol EDGE boosted with TITANIUM FST™.



Value Retail commission 2 pop up stores

Head over Heels Pop up store

Head over heels is the Chic Outlet´s shopping international project held this spring in 9 European villages. (Madrid, Barcelona, London, Paris, Milan, Frankfurt, Munich, Dublin and Brussels). Stephen Jones, one of the world´s most renowned milliner´s was the ambassador and mentor for this exciting project, where, also on exhibit are some unique pieces like the irresistible Cake Hat Stephen designed this exclusively for Madonna for a Vogue cover shoot in the 90’s.
featured in
Retail Design Blog



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Veuve Clicquot Polo Season

Veuve Clicquot Polo Sponsorship
Brief: Create brand visibility across various media and public spaces at the Polo venue. Promoting the brand’s global strategy “The Clicquot Season”. Design and develop the sponsorship opportunities for the brand
Keywords #
Sponsorship #Leisure area #1-month #Bar design #Party concept #Press strategy #Consumer approach

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Moët Ice Imperial National Press Launch

Moët Ice Imperial National Press & VIP Event

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Castrol Edge #Ronaldolive

Ronaldo Live Challenge Shoot / Press / Special Event
Brief: Create an event to launch "Castrol Rankings", the first soccer players ranking,
for world media.
Keywords:
#Press conference #Castrol Rankings System #2010 World Cup #Cristiano Ronaldo #150 Journalists from 19 countries #Global coverage #Coproduction #M&C Saatchi
Lead Company M&C Saatchi

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Reebok Jukari fit to Flex & Easytone

Reebok Product Launch
Brief Create content and program for the european media; Jukari Fit to Fly and Easytones shoes. workshops, Trial, Photo shoot and presentations.
Keywords
#Bar Rafaeli #2 days #Product workshops #Press conference
#Photo shoot #European launch #Logistics 10 countries


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Cristiano Ronaldo launches Castrol Rankings

Castrol Rankings Global Press launch
Brief: Press launch for "Castrol Rankings", the first soccer players ranking, launched for world media.
Keywords #Press conference #Castrol Rankings System #2010 World Cup #Cristiano Ronaldo
#150 Journalists from 19 countries #Global coverage #Coproduction #M&C Saatchi


co-production M&C Saatchi

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