online content
Castrol Edge #Ronaldolive
/05/12
Ronaldo Live Challenge Shoot / Press / Special Event
Brief: Create an event to launch "Castrol Rankings", the first soccer players ranking,
for world media.
Keywords: #Press conference #Castrol Rankings System #2010 World Cup #Cristiano Ronaldo #150 Journalists from 19 countries #Global coverage #Coproduction #M&C Saatchi
Lead Company M&C Saatchi
Brief: Create an event to launch "Castrol Rankings", the first soccer players ranking,
for world media.
Keywords: #Press conference #Castrol Rankings System #2010 World Cup #Cristiano Ronaldo #150 Journalists from 19 countries #Global coverage #Coproduction #M&C Saatchi
Lead Company M&C Saatchi
